Gary Keller: Change is inevitable. Participation is optional.

January 14, 2020

Four years ago, we cast a vision – that instead of bowing to change, we would BE the change. We knew the industry would be approaching dramatic shifts, and like years past, we would build a future to keep you, the agent, at the center of the transaction.

When we declared our move to become a tech company and mission to build the real estate platform of choice, critics called us unreasonable and unrealistic. Yet, what was once a vision is unfolding before our eyes. As we close on year four, we’ve proven that the inconceivable is possible.

  • Artificial intelligence
  • Machine learning-powered by big data
  • A powerful operating system built on the world’s largest and smartest database

Cornerstones of an end-to-end consumer experience. Built together, for each other.

In the latest issue of Outfront, we celebrate your tenacity, your will to succeed, and your dedication to designing a new way of doing business – one that gives you back time and values deeper, more personal relationships. We recognize your willingness to champion challenges in a sea of change. We celebrate historic accomplishments and lay out future endeavors. But, most importantly, we honor your commitment to opening doors of opportunity for clients all over the world – working tirelessly, day after day, for the love of real estate.

For several years, I’ve made the statement ‘you won’t recognize the real estate industry by the end of 2019.’ And, I’m proud to say, we are the company that’s changing it. YOU are the company that’s changing it.


Gary Keller

Co-founder, Chairman, CEO

Articles from the latest issue of Outfront Magazine will be published week-by-week starting Jan. 20. Subscribe to Outfront Weekly to have the in-depth features delivered directly to your inbox upon release.

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